दैनिक भास्कर विज्ञापन दरें: संपूर्ण मार्गदर्शिका

Dainik Bhaskar is among the most widely circulated Hindi dailies in India, which makes it a default choice for advertisers targeting Hindi-reading audiences. Understanding how it prices advertisements helps you budget accurately before booking.

Classified text advertisements

Classified text advertisements are charged per word, with a minimum word count that applies regardless of how short your matter is. This minimum is the most common surprise in a first booking: an eight-word advertisement is usually billed at the minimum anyway, so there is no saving in cutting below it.

Rates differ by edition. A Jaipur classified costs less than a multi-edition booking covering the whole state, and metro editions carry a premium over district ones.

Classified display advertisements

A classified display advertisement sits in the same section as text classifieds but is boxed, can carry a logo or photograph, and uses custom typography. It is charged per square centimetre rather than per word. For matrimonial and obituary advertisements where a photograph matters, this is the format to choose.

Display advertisements

Full display advertisements can be placed anywhere in the paper, including front page strips and jackets. Pricing is per square centimetre and varies substantially by page position and colour.

What actually changes your cost

• Edition selection — booking three cities costs less than the full state edition, so be specific about where you need responses from.
• Day of publication — Sunday editions carry a premium for matrimonial sections because response rates are highest.
• Word count discipline — careful drafting often removes ten to fifteen words without losing meaning.
• Colour — black and white costs meaningfully less than colour for display formats.

Getting an exact figure

Rate cards change periodically and vary by category, so the only reliable way to know your cost is to share your actual matter and target edition. We confirm the current rate for that specific combination, usually within the hour during working hours.